Is your IP showing?
Managing your intellectual property easily tops the list of ignored activities.
Understanding intellectual property basics now could save you a lot of money and heartbreak in the future.
So what is Intellectual property. Guy McClung, patent and copyright lawyer, defines intellectual property as “non-real, non-dirt, non-physical intangible personal property resulting from mental
Atty McClung distinguishes the four types of intellectual property:
- Trademarks – a symbol or logo that identifies your company (trade names, trade dress)
- Trade Secrets – anything of value to your company that you wouldn’t give to somebody for free. These include the people you include to buy supplies, customer list—anything of value like a device or process, a compilation of information
- Copyrights – apply to works of authorship (paintings, artworks, reports, brochures, books—anything produced that can be copied)
- Patents – deal with inventions (things, process, methods)
Still not jumping off the couch to jump to action?
Here’s why you need to have an intellectual property plan:
- Short-term Gain for Long Term Pain – Neglecting your IP needs now could mean that years down the road as your business and brand blossoms, you could be required to change the name or logo of your business should you be in violation of the intellectual property of another. This may have a disastrous effect on your following and your bottom line.
- Giving It Away for Free – Ignorance and inaction about Copyright Laws could land you with screwed book deals where you could lose the rights to your published signature systems. You could also have your content stolen without credit or compensation simply because you failed to include a copyright symbol at the bottom of every document, website, and social media site.
- Giving Away the Farm – Not recognizing what trade secrets you have and how to keep them protected could easily leave you with former employers without signed disclosure statements walking away with client lists, processes, procedures, and contact lists that took you years to accumulate. Even carelessness with computer security protection could compromise your intellectual property in the hands of the wrong person.
Don’t get that itchy—”Oh no I’m doing a ton of stuff wrong feeling and I already have so much to do!”
An Intellectual Property Plan doesn’t have to be stressful. For great suggestions on simple steps to take, listen to Guy’s interview on “Catholic Mompreneur’s on Fire” Blog Talk Radio Show here. You can download his handouts here.
Catholic Mompreneurs Biz and Life Tips: The best way to knock out and not neglect those non-urgent, important tasks is to block them out on your calendar. Be sure to schedule an hour to look at your intellectual property needs.
Christina Weber helps Catholic mompreneurs fully engage the power of their calling, earn more in less time, and get back to enjoying their families. If you need help to gain clarity on Gods’ will in your biz and personal life, create action plans to get there, and learn how to be motivated and equipped to juggle all the plates to make it happen, take advantage of getting one of ten slots of Christina’s complimentary “Getting It Done” session with Christina here for your rock-solid success foundation in 2014.